Are Google Ads Dead or the Greatest Law Firm Marketing System on Earth?
I'm often perplexed about why attorneys and other service professionals shun Google Ads
We commonly see ROIs in the 10x to 20x range. Here are some stats from a few of our current active campaigns. Clearly, these numbers make sense. These ARE typical results. We've found that the expense and results become very predictable over time. Once your phone is ringing and your firm is busy then you can focus more resources on long term lead gen strategies such as SEO, organic search, local SEO, social media, etc.
So, who would like a 10x to 20x return on their marketing dollars?
Family / Divorce Law
$50 per lead, 1 out 5 leads become a consult, 1 out of 3 consults become a client. Average case value $12,000. Cost to acquire case: $750. ROI is 16x
$75 per lead. 1 out of 10 become a client/case. Average case value of $8,000. Cost to acquire case: $750. ROI is 10.6x
$150 per lead. 1 out of 5 Leads become a case. Average case value: $15,000. Cost to acquire sale: $750. ROI is 20x
Aaron Beckstead, Managing Partner
Law Firm Innovations is a pay for performance Law Firm Marketing Company. We have generated a massive amount of visitors and over 22,000 leads in the last year for a small group of clients. In fact one of our law firm clients started at zero a year ago and now gets over 17,000 visitors per month, every month.
The best part is... We have some guaranteed options available where If we don’t deliver, you don’t pay! I would love the opportunity to learn more about your firm, your challenges & goals to see if there is a fit.
We Offer Full Service Design And Marketing Services That Convert
FROM DESIGN TO HOSTING TO MAINTENANCE TO MARKETING - WE HAVE YOU COVERED.